Archive - SEO for Google News

Site Migrations for Publishers: Best Practices and Pitfalls

Changing the technology and design of your publishing site can be a daunting affair. Here's a look at what to do and, more importantly, what not to do.

Aug 8 •

May 2024

The Real Impact of AI Overviews

AIO will likely mean less traffic for many sites, but news appears to be exempt (for now). Plus, a major leak might have revealed many of Google…

May 29 •

Google penalises Site Reputation Abuse, starts rollout of AI Overviews

Immediately following the two-month grace period Google handed out manual penalties like candy at Halloween. Plus, Google I/O showed us the future of…

May 15 •

April 2024

The Most Common JavaScript Issues on News Sites

JavaScript is unavoidable on the modern web, but best used sparingly. Google says it indexes JavaScript, but the realities are a lot more complex.

Apr 30 •

March 2024

Google's March 2024 Core Update

The latest Google core update could be a game-changer, and gives Google back control of the search quality narrative.

Mar 6 •

February 2024

Turns out, Google is all about Links and Clicks

Internal Google documents revealed during their antitrust trial show how Google relies on user signals to evaluate content quality.

Feb 20 •

November 2023

The Impact of Article Comments on SEO

Allowing readers to post comments and contribute to your site is great for engagement and loyalty, but does come with some SEO repercussions.

Nov 7, 2023 •

October 2023

Why Articles Should Be Optimised Before Publishing

One of Google's quirks means that once an article has been crawled and indexed, any changes won't necessarily be picked up by Google until it's too…

Oct 4, 2023 •

July 2023

Advanced Insights into Googlebot Crawling

Here are some interesting aspects of Googlebot's crawling of news websites that are useful to know when you want to optimise crawl efficiency.

Jul 27, 2023 •

The News & Editorial SEO Summit 2023

Our unique NESS event is coming back for its third year on 11 & 12 October with another excellent roster of expert speakers from SEO and publishing.

Jul 24, 2023 •

May 2023

The 5 Article Headlines Google Cares About

Did you know that an article can have up to five headlines that each play a different role in Google's ecosystem? This edition will explain it all.

May 2, 2023 •

April 2023

Integrating SEO into the Newsroom

This is a special guest edition of SEO for Google News, where Jessie and Shelby from WTF is SEO write about integrating SEO into newsrooms.

Apr 5, 2023 •

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