Once again, news publishers have been negatively affected by an algorithm update in Google search. Let's talk about these updates and what they mean for publishers.
Suppose there is an algorithmic change to Discover, Top Stories, or Google pushes a Core Update. The impact on websites might differ as we see this December Core Update but when Google Search rolls out such an update is the same rolled out to all websites indexed in SERP?
I am just trying to draw a parallel to what was done with GNews and understand if what GNews did (impose quality checks on Newish News websites while giving existing News websites a wildcard) is also done by GSearch or the folks at GSearch have enough understanding and always push the algorithmic change on all websites indexed in SERP?
Good question, and I'm not entirely sure. From what we see in these core updates, often they tend to focus on specific 'types' of websites. This December one doesn't appear to have a narrow focus and seems quite broad, as websites across a varied spectrum of topics and types are affected.
The whole Google News inclusion thing is a different kettle of fish, on my view. These core updates are separate from that.
Google had given these publishers a limited space to work in. Google allowed these sites to rank on a specific range of topics, but not beyond.
Is this statement your opinion and/or the result of analysis and studies in this regard, or does it derive from official statements by Google that have confirmed this nature of the update?
Hi Barry,
Suppose there is an algorithmic change to Discover, Top Stories, or Google pushes a Core Update. The impact on websites might differ as we see this December Core Update but when Google Search rolls out such an update is the same rolled out to all websites indexed in SERP?
I am just trying to draw a parallel to what was done with GNews and understand if what GNews did (impose quality checks on Newish News websites while giving existing News websites a wildcard) is also done by GSearch or the folks at GSearch have enough understanding and always push the algorithmic change on all websites indexed in SERP?
Basil
Good question, and I'm not entirely sure. From what we see in these core updates, often they tend to focus on specific 'types' of websites. This December one doesn't appear to have a narrow focus and seems quite broad, as websites across a varied spectrum of topics and types are affected.
The whole Google News inclusion thing is a different kettle of fish, on my view. These core updates are separate from that.
Hi Barry, regarding this part:
Google had given these publishers a limited space to work in. Google allowed these sites to rank on a specific range of topics, but not beyond.
Is this statement your opinion and/or the result of analysis and studies in this regard, or does it derive from official statements by Google that have confirmed this nature of the update?