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Google's March 2024 Core Update
The latest Google core update could be a game-changer, and gives Google back control of the search quality narrative.
Mar 6
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Barry Adams
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Google's March 2024 Core Update
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Turns out, Google is all about Links and Clicks
Internal Google documents revealed during their antitrust trial show how Google relies on user signals to evaluate content quality.
Feb 20
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Barry Adams
18
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Turns out, Google is all about Links and Clicks
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The Impact of Article Comments on SEO
Allowing readers to post comments and contribute to your site is great for engagement and loyalty, but does come with some SEO repercussions.
Nov 7, 2023
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Barry Adams
11
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The Impact of Article Comments on SEO
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Why Articles Should Be Optimised Before Publishing
One of Google's quirks means that once an article has been crawled and indexed, any changes won't necessarily be picked up by Google until it's too…
Oct 4, 2023
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Barry Adams
17
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Why Articles Should Be Optimised Before Publishing
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Advanced Insights into Googlebot Crawling
Here are some interesting aspects of Googlebot's crawling of news websites that are useful to know when you want to optimise crawl efficiency.
Jul 27, 2023
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Barry Adams
22
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Advanced Insights into Googlebot Crawling
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The News & Editorial SEO Summit 2023
Our unique NESS event is coming back for its third year on 11 & 12 October with another excellent roster of expert speakers from SEO and publishing.
Jul 24, 2023
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Barry Adams
10
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The News & Editorial SEO Summit 2023
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The 5 Article Headlines Google Cares About
Did you know that an article can have up to five headlines that each play a different role in Google's ecosystem? This edition will explain it all.
May 2, 2023
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Barry Adams
17
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The 5 Article Headlines Google Cares About
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Integrating SEO into the Newsroom
This is a special guest edition of SEO for Google News, where Jessie and Shelby from WTF is SEO write about integrating SEO into newsrooms.
Apr 5, 2023
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Barry Adams
23
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Integrating SEO into the Newsroom
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SEO for Google News
An irregular newsletter with insights, expertise, tips and updates for anyone interested in optimising for Google News and Discover.
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